State of the art debut

Push2Buy real-time ads will debut by promoting original paintings on exhibit within participating art galleries. The free service allows galleries to self-maintain a private inventory of paintings. Paintings are displayed in real-time by Push2Buy ad gadgets. Branded by each gallery, ads showcase current gallery content. They also showcase a new interactive media that can display inventory in real-time. Following is an example ad for the Thompson Landry gallery in the Toronto distillery district. An example of the same ad can be seen on a demo Globe And Mail page here. A full-sized Push2Buy catalogue can be seen here.




Ad gadgets may be copied to and from websites, personal blogs, iGoogle, Facebook and MySpace pages. They may even be used in Google advertising campaigns. Selected gallery ads will be included in a promotional "gallery of galleries" ad. This ad will showcase galleries and the art within. The ad will be marketed by Push2Buy and corporations who wish to support the arts. The "gallery of galleries" ad will launch in early 2008.

Air Miles redemption

Following is a push2buy real-time ad. A push2buy ad can be copied onto any blog, Google home page (iGoogle), Facebook or MySpace personal page. It can also be placed by Google AdWords onto any Google ad partner site. (NYTimes.com, Weather.ca, GlobeAndMail.ca, etc. etc.) The ad inventory is maintained in real-time using the Corefile "Selling Console". The Selling Console inventory is also used to generate a full ecommerce catalogue.




In the above, the entire Air Miles redemption products catalogue could be placed inside the push2buy ad. (A full catalogue index is displayed when pressing the "Featured Products" heading) Advanced catalogue features like item search, are available directly from inside the ad. Not only do push2buy ads deliver great redemption partner exposure, they provide a trusted consumer navigation experience. Consumers can interact with push2buy ads without fear of being launched away from the site. Companies placing push2buy ads can "sub-lease" the "Featured Products" space on their ads. Strong brands like Air Miles could even create revenue from product placements on the ads. Imagine a marketing department that generates profit!